Mike Tyson

Boxing legend and one of the world’s most recognized
athletes,  Mike Tyson has a larger
presence than Tiger Woods, LeBron James and Pete Rose combined. Mike has over
45M active online followers who

are the same demographic as the Energy Drink

His Mission

To become the next Billion Dollar Energy Drink Brand In the $16BN North American Market

His Vision

To become the Number One Energy Drink in the North

American Market by 2026